Emotional Intelligence – Your secret to success in Sales (Part 3)

Understanding how to Profile the four Personality types To start the process of understanding how to profile all four of the different personality types, I have listed, six defining characteristics of each one, which are specific to each personality type. Read the descriptions below and learn the major differences between each personality type. As you […]

Read more

Emotional Intelligence – Your secret to success in Sales (Part 2)

As we discussed in the first article, hard sales skills, such as the ability to: Utilise your sales day as affectively as possible Properly qualify your perfect future customer Research your future customers to uncover their specific needs Prospect effectively Run an effective multichannel communication strategy Arrange a meeting with your future customer Will only […]

Read more

“GOLD” Calling – Close more sales (Part 9)

Email as part of your Multi-Channel or Digital Marketing Strategy The notoriously ill focused Goldfish, has an attention span of around nine seconds, which is longer than the average concentration span of people. This information was gleaned by a study conducted by Microsoft, where they found that the increasingly digitalised lifestyle we live, has had […]

Read more

“GOLD” Calling – Close more sales (Part 8)

Social selling is a crucial element within any multi-channel or Digital marketing strategy. In the previous article, we focused on a broad outline around a daily routine, which will help you to implement your multi-channel or digital marketing strategy. In the article, today we will focus on one crucial element of that strategy namely, Social […]

Read more

“GOLD” Calling – Close more sales (Part 7)

No matter how much effort you put into selecting your MAGNIFICENT 50 customers, how much RESEARCH you do or how great the CONTENT you create to serve each specific industry, market and future customer may be. Unless you actually consistently utilise your research to create tailored content, which you regularly communicate with your magnificent 50 […]

Read more

“GOLD” Calling – Close more sales (Part 6)

Building and employing an effective Multi-channel or digital marketing strategy, takes “WORK”. The benefits that will accrue to you as a result of utilising this strategy though, are well worth the effort involved. As you invest the time to develop your own multi-channel or digital sales and marketing strategy, it will at first feel uncomfortable, […]

Read more

“GOLD” Calling – Close more sales (Part 5)

To become effective at canvassing new future customers, you need to ensure that you utilise a multi-channel communication strategy or digital selling strategy, to gradually build connection with and show your value to your future customers. This has become crucial as almost everyone involved in making any sort of buying decision in the B-to B […]

Read more

“GOLD” Calling – Close more sales (Part 4)

In the previous article, we focused on understanding the term transformation. In other words, we discovered how your product or service will support your customer to move from an undesirable state, before purchasing your product or service, to a more desirable one, after they have invested in you and your product and/or service. Identifying your […]

Read more

“GOLD” Calling – Close more sales (Part 3)

As we discussed in the previous article, you need to identify the customers and markets that you want to serve and then you need to modify your current products or develop new ones, so that you can effectively support these, customers or markets. Your Future Customers Remember that when you develop any new product or […]

Read more

1 2 3 8
top